Blog

  • Cloud Computing for Mobile

    At FirstApp we develop business apps for SME’s. We’re also developing a mobile app management suite that we’re going to be offering as a SaaS product in the coming months. The suite features analytics and configuration management (split testing). The technology for the suite has been battle tested in games developed by Strawdog Studios – our sister company. The system captures events periodically sent out from apps. These events convey information about what the user is doing at any ...

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  • Apps will ‘Level-Up’

    There are currently close to 600,000 apps on iOS and 400,000 apps on Android.  The growth of apps in the market place is showing no signs of slowing down.  Far from it, iPhone App downloads were up 83% in November from last year.  To help consumers find their way through these huge catalogs, many companies are now creating App search services – think Google search for Apps.  That’s just one example of services that are appearing to support the emerging App ecosystem and there are...

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  • Platform vs Device

    According to data from Kantar WorldPanel ComTech, in October Apple sold more than three times as many iPhones as they had in any three previous months.  Out of all UK smartphone sales in October, Apple took 42.8% of the market overshadowing Google’s Android which took 35% in the same period.  So, what’s the explanation for this jump in sales for Apple?  The answer is that these figures are linked with the release of the iPhone 4S.  The pent up demand that Apple users had for the updated ...

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  • Apps World and Online Information 2011

    On the 29th and 30th of November I had the pleasure of attending and speaking on a panel at this years Apps World exhibition at the Olympia in London.  I hadn’t been to this particular event before.  I was certain that the hall would be full of well established large companies capitalising on their presence whilst smaller companies typically occupied the economy ‘edge’ booths and stands.  What greeted me though was different and far more interesting. There were of course stands and boot...

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